The Success Effect

Uncommon Conversations with America's Business Trailblazers

By John Eckberg

TRUMP.SPRINGER.ZELL.COMBS.CHOPRA.PELZ...

Through his unorthodox question-and-answer style, Eckberg elicits candid and revealing commentary from America’s best business minds before they have the opportunity to impart spin or formulate generic responses. The results are extraordinary and completely off-the-cuff, penetrating what is normally a closed shop of intellect, insight and innovation.

What they're saying...

“John Eckberg is a modern-day Napoleon Hill.”
– Jack Warkenthien, host of BizRadio Network’s “Where Main Street Meets Wall Street”

“What a fascinating, enlightening collection of interviews – containing the essence of each notable contribution cuts right to the chase! A library of insights in one volume.”
– Dr. Stephen R. Covey, The 7 Habits of Highly Effective People and The 8th Habit: From Effectiveness to Greatness

“John Eckberg is one of Gannett’s most highly regarded business reporters – and this lucid and powerful book shows you why. Read this book and succeed.”
– New York Times bestselling authors Julia Sokol and Steven Carter, Men Who Can’t Love and Help, I’m in Love with a Narcissist!
                                                              
“The Success Effect is one of those rare books that you can read and then apply directly to your life.” – New York Times bestselling author Martin Yate, Knock ‘em Dead: The Ultimate Job Search Guide

“The best way to learn about how the business world really works is through storytelling, and John Eckberg’s highly readable CEO snapshots teach a lot in a very short time. Fresh, entertaining and well written.” – New York Times bestselling author Stephen Pollan, Die Broke and Second Acts

“The essence of business will always be about people, and The Success Effect offers page after page of suggestions on how to motivate and inspire people – whether customer or staff – from some of the best minds in business today.” – Robert J. Herbold, former COO, Microsoft

“It would not surprise me in the least to see The Success Effect, John Eckberg’s delightfully useful collection of CEO profiles, make some of the nation’s business bestseller lists this year. I wish I’d thought of it myself.” – New York Times bestselling author Hale Dwoskin, The Sedona Method and Happiness is Free – and its Easier than you Think

“A really interesting book. Candid and alive, and one in which you’ll find some real gems to help you succeed in your heart’s quest in life.” – Midwest Book Review

About the Author

John Eckberg has been a business columnist and reporter at the Cincinnati Enquirer for more than a dozen years and has interviewed more celebrity businesspeople than any other reporter in the country. His book THE SUCCESS EFFECT: Uncommon Conversations with America’s Business Trailblazers, is a critically acclaimed collection of his personal conversations with an incredibly diverse group of business leaders like Donald Trump, Sam Zell, Deepak Chopra, Tim Gunn, Oscar Robertson, Tammy Longaberger, P. Diddy and others.